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Digital Analyst

Date: 06-Sep-2021

Location: Dubai, AE

Company: Majid Al Futtaim

Role Purpose

 

The Data Analyst will be transforming data into information and insight to support the business and our customers, and to help inform the decisions they make.S/he will provide best practice consulting and implementation plans for digital analytics and tracking efforts across our websites, mobile apps and digital assets. S/he will be responsible for data layer planning, tagging, and improving our ability to collect clean, trusted and actionable data.

 

Role Details

 

 

  • Use statistical tools to identify, analyze, and interpret patterns and trends in complex data sets
  • Turn loads of data and numbers into meaningful and digestible stories, explaining the "why" behind the "what".
  • Prepare reports  stating trends, patterns, and predictions using relevant data
  • Liaise with internal and external clients to fully understand data content
  • Liaise with internal stakeholders to understand the data-analysis steps, enabling the BU to take important decisions based on various facts and trends.
  • Support Tenants and Omnichannel Operations in identifying right analytical technique for tasks like A/B testing or segmentation by using predictive used cases with the ability to solutionise delivery and extract digestible format for the brand.
  • Advise on policies and processes for governance of digital tracking and analytics implementations
  • Be responsible for the setup and ongoing maintenance of the data layer
  • Implement best practices with regards to data collection and analysis across a range of tools, with a specific focus on Google Analytics 360 and Firebase
  • Take a proactive approach in reviewing existing digital platforms, processes, reporting and analysis