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Associate Manager, Accounts

Date: 14-Jan-2022

Location: Dubai, AE

Company: Majid Al Futtaim

Majid Al Futtaim invites you to join us in our quest to create great moments for everyone, everyday! We are the leading shopping mall, residential communities, retail and leisure pioneer across the Middle East, Africa and Asia, serving over 560 million visitors a year. For the past two decades, we have shaped the consumer landscape across the region, transforming the way people shop, live and play, while maintaining a strong sustainability track record and the largest mall in the world to attain LEED Gold EBOM Certification. We have over 40,000 team members in 15 international markets representing over 100 nationalities – all keeping the customer at the heart of everything we do. If you enjoy being BOLD, PASSIONATE and TOGETHER, then Majid Al Futtaim is the destination for you.

ROLE DESCRIPTION

Title:

Role Archetype:

Account Manager – Omni Channel

Individual Contributor

Division/Department:

Career Level:

Shopping Malls Business Unit “SMBU” - Omnichannel

Associate

Reporting to:

Location:

Marketplace & Trading Manager

Head Office

 

Role Purpose:

This role will play a pivotal role in the launch and maintenance of the Omnichannel Agenda and pipeline. Main responsibilities will cover:

  • Onboarding the tenants
  • Monthly service reviews for SLA and service KPIs
  • Handhold brands until they are self sufficient
  • Maintain the relationship and provide growth opportunities and drive footfall and conversion

 

Role Details – Key Responsibilities and Accountabilities:

 

Leadership:
• Become a thought leader in defining success criteria and understand business needs of all tenants in an ever-changing business environment
• Partner with all departments including content management, B2B COE, leasing, marketing and Product Management teams to align programs and initiatives to drive growth in existing tenant portfolio

 

Key Job Functions:
• Onboard tenants by uploading their product catalogue and existing data assets within our seller portal backend whilst educating the brand to be self-sufficient within a year

• KPIs for onboarding will be set by your line manager however will be based on multiple brands in parallel and with a target to reduce the initial onboarding time

• Help draft and maintain the training manual and guidelines needed to be provided to tenants and carry out the training regularly to ensure self-service nature of tenants

• Understand individual brand’s strategy and objectives for growth and provide a tailor-made plan to ensure retention and optimized conversion rates as well as drive footfall to the mall

• identify new opportunities for consumer features and conversion rate optimization to ensure overall growth of the platform

• Develop systematic outreach campaigns to drive specific business needs

• Identify key business opportunities for the territory allocated to you and manage toward a growth plan

• Implement account management best practices and SOPs into the business development framework
• Conduct deep dive analysis on issues affecting tenant business performance and provide the Voice of the Seller as an input into product development and process improvement
• Ensure each allocated brand in your portfolio is hitting their SLA’s to ensure the best consumer experience by carrying out monthly or periodic service reviews and provide status report back to management

  • Cater for the business needs proactively on all fronts or as and when set by line management

 

 

Education, Experience and Skills:

  1. Graduate / Post Graduate with specialization in communications, Marketing, social and digital marketing / media
  2. Minimum 8 years’ experience with top media agencies and practical use cases of Social Media, Google Analytics, Ad Words, email marketing, Search Engine Marketing (PPC), Search Engine Optimization, Web site Analytics, Affiliate Networks and standard industry practices
  3. Advanced understanding of ad-serving platforms, testing, buying online media and/or managing campaign budgets and have a proven track record with ad networks.
  4. Expert knowledge of campaign costs, response rates, and the ability to tailor placements to meet campaign objectives and goals.
  5. Demonstrated experience with social media marketing, monitoring, community management and advertising
  6. Excellent knowledge of social media platforms, LinkedIn Ads, Facebook Ads, Twitter Ads, YouTube and Instagram, with a strong sense of different community behavior’s and experience using social media to drive ROI and business goals
  7. Display keen interest in technology and innovation
  8. Good interpersonal and leadership skills
  9. Should be able to communicate effectively and have excellent negotiation skills
  10. Should have good organizational and planning abilities including the ability to deal with/work under pressure and tight deadlines
  11. Thorough working knowledge of intermediate to advanced MS Excel and PowerPoint
  12. Good communications skills (written and verbal) in English and Arabic (preferable)
  13. Sound financial skills with experience in managing budgets and creating business cases
  14. Be the advocate and ambassador of aligning and cascading the MAFP values across SMBU and ensure that it is adhered to and exhibit them constantly

 

Functional/Technical 

Academic / Professional Qualification:

Bachelor’s degree in Business Administration / Marketing or equivalent

Experience:

Minimum 5-7 Year work experience in managing Marketing activities preferably in a reputed Retail / Hospitality / Advertising / Event Management companies in GCC or abroad