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Sales Executive

Date: 15-Mar-2023

Location: Abu Dhabi, AE

Company: Majid Al Futtaim

Majid Al Futtaim invites you to join us in our quest to create great moments for everyone, everyday! We are the leading shopping mall, residential communities, retail and leisure pioneer across the Middle East, Africa and Asia, serving over 560 million visitors a year. For the past two decades, we have shaped the consumer landscape across the region, transforming the way people shop, live and play, while maintaining a strong sustainability track record and the largest mall in the world to attain LEED Gold EBOM Certification. We have over 40,000 team members in 15 international markets representing over 100 nationalities – all keeping the customer at the heart of everything we do. If you enjoy being BOLD, PASSIONATE and TOGETHER, then Majid Al Futtaim is the destination for you.

Role Purpose:

  • The role of the Sales Executive will manage sales for the schools, travel trade, birthday and corporate event segments for Snow Abu Dhabi and ensure a seamless booking process and delivery of guest experience.


Role Details – Key Responsibilities and Accountabilities:

Delivery & Support:

  • Manages the booking process as the key point of contact for all Sales segments in line with the defined processes
  • Sales segments to be managed include government entities, schools, corporate events, birthdays and travel trade
  • Gathers requirements and specifications for school visits, corporate events and birthdays and liaises with key internal and/or external stakeholders to ensure seamless delivery
  • Provides an accurate and detailed event briefing to Operations covering off all elements of an event that need to be delivered with accurate timings and detailed special requests where required
  • Attends each event and directs activities from start to finish to ensure the event’s success
  • Performs post-event evaluation to ensure client satisfaction and documents any issues for future learning and enhancements
  • Ensures that all sales requests and enquiries are handled within the agreed timelines and asks for support if there is a backlog or delay due to volume of enquiries
  • Constantly gathers, understands, and applies an expanding knowledge of what is possible to constantly improve our service
  • Supports customer loyalty by maintaining a customer database to enable frequent CRM activity to keep the customer base engaged
  • Builds strong relationships with customers, guests and colleagues and works to serve them effectively
  • Ensures that selling strategies are adhered to during negotiations and maximizes upselling opportunities whenever possible
  • Attends weekly and monthly department meetings and prepares meeting notes and feedback accordingly
  • Understands the overall market, including competitors’ strengths and weaknesses, economic trends, supply and demand and knows how to sell against them.


Financial KPI’s:

  • Drives AED5,000,000 in revenue through schools, birthday, travel trade & event bookings in the first 12 months from opening


Other Context (if applicable):

  • Performs any additional adhoc duties as and when requested by the Line Manager and/or Head of Department.


Functional/Technical Competencies:

  • Able to resolve problems or unforeseen issues 
  • Proficient in MS office
  • Committed to delivering high standards of customer service.
  • Excellent interpersonal skills
  • Action oriented
  • Ability to plan and organize workload
  • Effective time management, communication, and presentation skills
  • Strong administrative skills


Personal Characteristics and Required Background:

  • Personal Characteristics
  • Positive attitude and good communicator
  • Fluency in Arabic useful but not essential
  • Excellent written & spoken English essential
  • Goal focused
  • Relationship-oriented
  • Diplomatic and flexible in responding to a range of different work situations.


Minimum experience:

  • Minimum 2-3 years of experience working in a sales role within the hospitality industry within the UAE or region (could be a hotel, for a DMC or an attraction)


Minimum Qualifications/education:

  • Degree or Diploma equivalent in Hospitality or 5+ years’ work experience preferred